Launched in 2006 after two of Europe’s largest cable companies (Telewest & NTL) combined with Virgin Mobile, Virgin Media are the UK’s leading entertainment and communication company with almost 10 million customers. Mathias was chosen to help launch and re-energise the merged companies with new branded clothing that would reinforce the Virgin brand image across all staff.
Management workshops were held to establish the best working process and achieve maximum results.
Intensive consultation period with steering groups including brand,
health & safety and end users, ensured staff’s involvement throughout the design process.
Detailed delivery schedule updated daily and e-mailed to managers. Information included POD’s and ETA on the delivery of each garment for every one of the 6,200 staff.
All uniforms despatched on time despite unprecedented volumes and short lead times.
Mathias were awarded a contract extension following a thorough tender process in August 2008 and Virgin Media remain customers of Mathias to this day.
100,000 garments delivered to 6,200 staff over 100 sites in 2 weeks
Consultation and feedback sessions
Delivery updates via daily email
Delivered as individual ‘Man Packs’
Triple stitched cargo trousers for extra durability
Built in knee pads for improved leg protection
Reflective logo transfers for 24hr brand visibility
Contemporary fleece design for a modern look
2 tone hi-vis jacket to extend life of other garments
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